First vertical of AgroTrade Desk

The green coffee trade, from conversation to shipment.

Turn scattered messages into opportunities, negotiations and contracts — without exposing your commercial network. AgroTrade Desk Coffee is the private deal desk for the international trade of physical green coffee — the bean that ships, not exchange futures. It serves specialty, commercial and industrial coffee and organizes each deal, in any language, from first contact to shipment — always with you in control.

WhatsApp demo · coming soon How it works

In development: you send a real coffee offer and get it back structured. Meanwhile, get in touch.

Memory · Control · Translation · Confidentiality · Traceability

Chaotic messages become structured coffee offers and draft replies, translated and ready for you to approve — nothing is sent on its own. All over the WhatsApp and email you already use — by text and by voice — in the private layer where green coffee is negotiated and closed, always with you in control.

Built for coffee

Physical green coffee — from specialty to commercial and industrial. We organize each deal with the sector's own language, from first contact to the container.

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1 · Conversations

Brings together, consolidates and commercially interprets the green-coffee offers and demands arriving over WhatsApp and email — in Portuguese, English, Spanish and more.

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2 · Opportunities

Every coffee offer or demand becomes an opportunity on your private desk — with validity, pending items and suggested matches within your own network.

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3 · Negotiation

Proposals and counter-proposals term by term — price, screen, shipment — with full history and recorded approvals.

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4 · Commitments & control

FIRM offers with deadlines, lot reservations and expiry alerts; protection against over-selling and over-buying — and, under a mandate, within the authorized limits.

5 · Terms & contract

Structures the right terms for each segment — specialty, commercial or industrial (type, quality, screen, harvest, process, volume, price, Incoterm) — and generates the contract for each deal in the template you choose.

6 · Shipment

Tracks each lot through to cargo-ready — samples, approvals and what's left to confirm — and records pre- and post-shipment events and documentation.

Each segment in its own language

Specialty, commercial and industrial don't trade the same way — and the desk respects that.

Specialty

Lot↔sample↔score traceability, farm and microlot kept confidential when needed, cupping and approvals recorded per negotiation.

Commercial

Volume with consistency: quality, screen and shipment windows comparable across origins, shipment after shipment.

Industrial

Soluble, extracts and blends: technical specs and cost-benefit structured for fast decisions.

Why now

Ready for the EUDR era

What changes

The EU deforestation regulation (EUDR) takes effect on December 30, 2026 for large and medium companies — and on June 30, 2027 for micro and small ones. Anyone selling into Europe will need origin, lot and traceability documented for every shipment.

How the desk prepares you

On AgroTrade Desk, every deal is born with origin, lot and traceability organized from the first conversation. And in a market that fell more than 20% in six months, whoever holds the record wins the argument.

Today vs. with AgroTrade Desk Coffee

The real alternative isn't another platform — it's WhatsApp plus spreadsheets and memory.

Today
With AgroTrade Desk Coffee
Conversations
Coffee offers and demands scattered across chats, emails and voice notes.
Every conversation becomes a structured coffee offer — original text preserved.
Languages
Type, screen, price and Incoterm retranslated for every counterparty, with room for error.
One offer, many destinations and languages — commercial interpretation, not literal translation.
Memory
Who offered what, to whom, until when — from memory.
Memory per negotiation: terms, pending items, validity and approvals.
Control
The risk of selling the same lot twice — or letting a FIRM offer expire unnoticed.
Reservations and commitments under control, with expiry alerts — no double-selling.
Traceability
Which sample matches which lot — in a spreadsheet, at best.
Lot↔sample↔score traceability, with the document base ready for the EUDR era.
Confidentiality
Forwarding messages exposes contacts, prices and your network.
Controlled disclosure: you decide what to reveal, to whom and when.

In your channel — and in a complete desk

Operate over the WhatsApp and email you already use. When you want more, the web and mobile app brings the complete desk: opportunities, negotiations, deals, reporting and evaluations — all in one place, always with you in control.

Who it's for

Choose your profile and see what AgroTrade Desk Coffee does for you.

Stay indispensable.

Move faster, never lose the thread, and never reveal too much. Structured memory per negotiation, protection against over-selling and over-buying the same lot, and confidentiality by default — you are the deal's contact, with your role and mandate on record. Run more coffee negotiations in parallel, without exposing your book.

Buy with clarity.

For green-coffee buyers — roasters, industry (soluble, extracts), distributors, private label and others.

Compare lots from multiple origins in a single format — every term traceable to its original message. Interpretation that understands coffee's language (type, cup, screen, process) — not literal translation. Specialty, commercial or industrial: the coffee spec sheet and samples always at hand, and meet new suppliers safely, through a confidential introduction — you decide what to reveal, and when.

Sell without the language barrier.

Your coffee offer, in your language, reaches buyers in theirs — professional and structured, with the fields each segment needs. The demands you receive in other languages arrive translated and interpreted. One offer, many destinations, no rework; your price doesn't circulate among your neighbors, and lot↔sample↔score traceability stays preserved — without rolling out a heavy ERP.

Mandate & representation

AgroTrade Desk records who authorizes what — before the first opportunity even exists.

For the one who grants

Exporter or importer: a mandate with a clear scope — product or lot, quantity, price limits, term and commission — and real-time tracking of what is committed, consumed and remaining.

For the one who represents

Broker: a registered mandate, exclusive by default, commission kept private between the parties, and conflict and duplicate detection — nobody steps over your lot.

Always within the limits

No derived opportunity or commitment ever exceeds the quantity, price or validity authorized in the mandate.

Trust

AgroTrade Desk doesn't win by exposing information. It wins by helping you execute your private deals better — with more control, traceability and protection of your relationships.

Private by default

We don't sell your data or use it to bypass you.

No training without consent

We don't train AI on your confidential negotiations without explicit, granular, revocable consent.

Broker protection

Controlled disclosure, contact masking, first-introduction records and auditable history.

Separated market intelligence

Any aggregated intelligence is opt-in, anonymized and separated from your private data.

Commercial neutrality

We don't trade against you, redirect your counterparties, or use privileged data for our own benefit.

Read the full Trust Charter →

No commission · Commercial neutrality · Your network is yours

Subscription SaaS model — we don't charge commission on your deals. Built by professionals from the international agro-commodity trade, AgroTrade Desk operates under strict commercial neutrality and data protection: we don't use your private information to compete with you. Your network, your data and your deals remain yours.

Contact

Want to know more or join the early phase of the Coffee vertical? Get in touch.

WhatsApp +55 (27) 98903-1208
Location Espírito Santo (ES), Brazil